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BrandSource and the Auto Club Set Sail With John Force Racing Fan Cruise III

BrandSource, one of the nation’s leading retailers of appliances, electronics, furniture, and floor covering has partnered with the Auto Club of Southern California to offer an exciting new promotion for NHRA fans. The "Win with Force" promotion gives NHRA fans the chance to win valuable prizes, including a Sweepstakes Grand Prize trip on the John Force Racing Fan Cruise III, an exclusive offer from AAA Travel. The 4 Day/3 Night cruise includes a Penthouse Suite for 4 people aboard Carnival Cruise Lines® Paradise and a $2,000 AAA Gift of Travel Certificate.

“We had such a great experience working with another John Force Racing sponsor last season in Ford Motor Co., so it was our objective to partner with another team member and offer something new that will really get the fans excited in the 2009 season” noted Bob Lawrence, BrandSource CEO.

Auto Club Funny Car Driver Robert Hight added: “Fans love BrandSource, not only for their thousands of retailer locations throughout the U.S., but because they do such great promotions and make attending the races fun for fans. I personally can’t wait to be on that cruise with the Grand Prize winner and other NHRA fans headed toward Baja Mexico.”

In addition to the Grand Prize trip on the John Force Racing Fan Cruise III, BrandSource is also offering NHRA fans a chance to win prizes from Mitsubishi Digital Televisions and Whirlpool at each of 15 NHRA Full Throttle Drag Racing Series national events in 2009. Whirlpool will give away a washer and dryer to a registered fan when a John Force Racing driver qualifies #1 overall on Saturday of designated NHRA events, and Mitsubishi will follow that up on Sunday eliminations by giving away a 65” television if a John Force Racing driver wins the race. This is the fourth year for Mitsubishi to participate in the promotion and the second year for Whirlpool to offer prizes to NHRA fans.

Fans can enter the Sweepstakes on-line at www.brandsource.com . For more information about the John Force Racing Fan Cruise III from AAA Travel, visit www.AAA.com/FanCruise .

About BrandSource

BrandSource has more than 4,500 locally-owned appliance, electronics, home furnishings and floor covering stores in the U.S. BrandSource stores offer all major brands with low prices, large selection, and personalized service. BrandSource combines the purchased of all member stores, which gives it $11 billion buying power. To find a local store visit www.brandsource.com

About the Automobile Club of Southern California

The Automobile Club of Southern California is the largest affiliate in the American Automobile Club federation. With its affiliates and subsidiaries, the Auto Club serves more than 10 million AAA members through AAA Texas, AAA Missouri, AAA Alabama, AAA New Mexico, AAA Hawaii and AAA Northern New England. Most often recognized for its industry leading roadside assistance program, the Auto Club also provides members with competitively priced insurance products and services, a travel agency, financial products, automotive pricing and buying programs, automotive testing and analysis, trip planning services and highway and transportation safety programs.

TEXAS FAN WINS MUSTANG GT FROM BRANDSOURCE

INDIANAPOLIS (December 22 , 2008) --- The grand prize winner in the BrandSource/Ford Racing Mustang GT Sweepstakes took possession of his Ford Mustang GT at the end of last week. Out of 65,237 entries, Michael Norris of Canyon, Texas was randomly selected as the grand prize winner. Norris entered the sweepstakes at the NHRA national event in Dallas, Texas.

“We are still reeling from the news that we are the winners of the BrandSource/Ford Racing Sweepstakes grand prize. Even with the beautiful Ford Mustang GT sitting in our garage it is still hard to believe! What a great car! We want to thank everyone at Ford Racing, BrandSource, Forward Sports Marketing, and the best racing team on the planet, John Force Racing, for sponsoring the sweepstakes and providing the prizes,” said Norris. “I picked a black Mustang GT California Special Convertible. It has side scoops behind the doors, 18” wheels instead of 17” wheels, the side stripe that says GT/CS, chrome exhaust tips, and few other little upgrades. It is really an outstanding looking car.”

The long time John Force Racing fan has been attending the Dallas NHRA event for a number of years rooting on the 14-time Funny Car champion.

“We were for John Force Racing all season. If John couldn’t win we wanted Ashley to win. If Ashley couldn’t win then we were rooting for Robert or Zippy. We are pretty solid John Force fans. We have been making the Dallas race a family affair going with my brothers and sisters-in-law, my daughter and her husband. We’ve been doing that for about four years now,” added Norris.

Ford Racing Marketing Manager, Tim Duerr, said that as of December 15, 2008, the BrandSource/Ford Mustang GT Sweepstakes had already been responsible for helping generate sales of more than 50 Ford vehicles, and has full expectations to reach nearly 150 vehicle sales from customer lead information generated through the Win With Force promotion. "We couldn't be happier for Michael Norris and his family to win this vehicle. He picked out an incredible vehicle in the Mustang GT. Ford Racing had a great experience interacting with NHRA fans and BrandSource customers all season long. The interest in Ford products and sales of our vehicles to this audience continues to be very successful."

The 2008 season was the third consecutive season for the promotion that has seen it go from just a handful of races to more than half of the national tour. BrandSource CEO, Bob Lawrence, added "BrandSource wants to thank all of the prize winners at races during the season who won John Force Racing #1 Qualifying awards from Whirlpool, and Race Winner awards from Mitsubishi Electric TV's, as well as the very popular Grand Prize Mustang GT provided by our great partner, Ford Racing. This year's promotion operated by Forward Sport Marketing tripled the number of entries for the 'Win With Force' promotion and Mustang GT Sweepstakes thanks to several key factors: 1) The promotion was available at 16 NHRA national events, nearly 20% more events than 2007; 2) Entries were introduced at participating BrandSource dealer store locations throughout the U.S.; 3) Entries were also collected for the first time on-line at the popular BrandSource.com website. We are very excited to kick-off our fourth season with this promotion at the 2009 NHRA Winternationals in Pomona by holding a special presentation for this past season's Grand Prize winner, Michael Norris, along with the team that makes all of this possible, John Force Racing."

For more information regarding the 2009 Win With Force promotion, stay tuned to www.brandsource.com

DALLAS RACE WINNER!

BRANDSOURCE JOHN FORCE RACING EVENT A HUGE SUCCESS

CHARLOTTE (September 12, 2008) --- On Thursday night before the inaugural NHRA Carolinas Nationals at zMax Dragway at Concord 14-time Funny Car champion John Force along with his young generation of drivers including daughter Ashley Force, son-in-law Robert Hight, and rookie Mike Neff signed autographs and posed for photos with hundreds of drag racing fans at Brandsource. The event was hosted by Brandsource manager Bill Pleasant at the Plaza Appliance location adjacent to the Concord Mills Mall.

“It was great to be able to come to one of our sponsor’s locations and meet with their customers and our fans in a new market like Concord/Charlotte. Brandsource has been a great partner with John Force Racing both on my Funny Cars and the A Fuel Dragsters driven by my two youngest daughters Brittany and Courtney. We signed autographs for almost two hours and it was great to meet new fans,” said John Force.

In addition to the appearance last night this weekend as part of the Brandsource “Win with Force” promotion if one of the John Force owned Funny Cars is the number one qualifier a lucky fan will win a Whirlpool Washer & Dryer. If a John Force owned Funny Car wins the inaugural NHRA Carolinas Nationals a fan could win a 65” Mitsubishi flat screen television. Fans can sign up at the Brandsource booth located on the pit side of the facility throughout the event to be eligible for either drawing.

BrandSource Adds Performance to its Promotion

(Feb. 6, 2008) BrandSource, the nation’s leading retailer of appliances, electronics, furniture, and floor covering has added Whirlpool to its popular ‘Win With Force’ drag racing promotion, and is also introducing the BrandSource/Ford Racing Sweepstakes. What began in the fall of 2006 as another opportunity for race fans attending the NHRA national event in Dallas to get autographs from John Force Racing drivers and enter for a chance to win a Mitsubishi TV has grown tremendously.

During the 2007 NHRA season, BrandSource and Mitsubishi expanded the Win With Force promotion to thirteen NHRA national events, with a 65” Mitsubishi TV being given away to a lucky race fan if a member of John Force Racing won the event. Multiple time 2007 Funny Car race winner, John Force, congratulated several BrandSource/Mitsubishi prize winners in victory circle last season, as did teammate, Robert Hight, at the season ending Auto Club of Southern California nationals last November.

This season fans will have even more reasons to cheer on John Force and his Funny Car teammates; Ashley Force, Robert Hight, and Mike Neff, as well as Alcohol Dragster competitors Brittany and Courtney Force since Mitsubishi has returned with their TV prize, and Whirlpool, has joined in to strengthen the promotion. Whirlpool will give away a Washer & Dryer set if one of the John Force Racing team cars ends up Qualified #1 for the overall event. At sixteen selected events this season, the Whirlpool prize will be announced at the end of the day on Saturday qualifying, then fans will have to sit back on Sunday and watch the races unfold to see if a member of the John Force Racing team wins in order for the Mitsubishi TV to be given away.

Where the promotion started to expand above BrandSource’s core business this season was with the addition of Ford Racing. Already a John Force Racing team partner, Ford Racing has joined the promotion by adding the BrandSource/Ford Racing Sweepstakes and its Grand Prize, a Mustang GT Coupe with Ford Racing Performance Packs. BrandSource will collect entries for the Sweepstakes at races, on-line at www.brandsource.com, as well as in BrandSource dealer locations in the coming weeks. “We saw the excitement surrounding the BrandSource Win With Force promotion last year and found a great way to participate through the BrandSource/Ford Racing Sweepstakes this season. Ford Racing knows how excited race fans and customers of BrandSource will be for an opportunity to win the Mustang GT Coupe with a Ford Racing Power Upgrade Pack and Ford Racing Handling Pack”, stated Mick Vigliotti, Ford Racing Events Manager.

When asked about their level of excitement for the 2008 season promotion, BrandSource CEO, Bob Lawrence, remarked “Its amazing how much response we have had to the program in past seasons, and the additions of Whirlpool and Ford Racing on top of Mitsubishi’s commitment are going to be fantastic for race fans and our customers”. Based out of Anaheim, CA, BrandSource has more than 4,500 dealer locations throughout the United States.

INDY RACE WINNER!

BRAINERD RACE WINNER!

SONOMA RACE WINNERS!

Hight’s Win Puts Mitsubishi TV in Fan’s Hands

(SONOMA, CA) --- When Robert Hight and his Auto Club Ford Mustang took the win light over Gary Densham to capture the 21^st annual FRAM Autoilite NHRA Nationals title in Sonoma, Calif., Kerry O’Hare of Martinez, Calif., was also a big winner as part of the BrandSource “Win with Force” promotion. At sixteen select events during the 2008 POWERade Drag Racing Series when any one of the four John Force Racing Funny Cars or his A Fuel Dragster, wins the event one lucky winner will walk away with a 65” Mitsubishi television.

“I didn’t even plan of filling out the BrandSource entry form. I almost didn’t sign up. I can’t wait to get this Mitsubishi television. I definitely could use a 65” flat screen. I’ve been coming to Infineon Raceway since 1998 and I’ve been a John Force fan for a lot of years,” said an excited O’Hare.

This was the second win for a fan at the FRAM Autolite NHRA Nationals considering Pauline Hann of Vacaville, Calif., won a Whirlpool washer and dryer from BrandSource thanks to Ashley Force’s No. 1 qualifying effort.

This season fans will have even more reasons to cheer on John Force and his Funny Car teammates; Ashley Force, Robert Hight, and Mike Neff, as well as Alcohol Dragster competitors Brittany and Courtney Force since in addition to the Mitsubishi TV prize, Whirlpool, has joined in to strengthen the promotion. Whirlpool will give away a Washer & Dryer set if one of the John Force Racing team cars ends up Qualified #1 for the overall event. The Whirlpool prize will be announced at the end of the day on Saturday qualifying. Fans will have to sit back on Sunday and watch the races unfold to see if a member of the John Force Racing team wins in order for the Mitsubishi TV to be given away.

Ashley Force's Qualifying Effort
Puts Washer and Dryer in Fan’s Hands

(SONOMA, CA) --- At the 21st annual FRAM Autolite NHRA Nationals at Infineon Raceway, Ashley Force’s 4.096 second qualifying run on Friday held up to capture her first career No. 1 qualifying position and hand Pauline Hann of Vacaville, Calif., a new Whirlpool washer and dryer as part of the BrandSource “Win with Force” promotion. At sixteen select events during the 2008 POWERade Drag Racing Series when any one of the four John Force Racing Funny Cars qualifies No 1 at the event one lucky winner wins a Whirlpool washer and dryer set.

“This is awesome. I never thought I’d win a washer and dryer by coming to the races. I hate my current washing machine. I’m really excited I hear this Whirlpool washer and dryer set is a great brand. This is my third year to come to the FRAM Autolite Nationals,” said an excited Hann.

This season fans will have even more reasons to cheer on John Force and his Funny Car teammates; Ashley Force, Robert Hight, and Mike Neff heading into tomorrow’s eliminations since another NHRA fan could walk away with a Mitsubishi 65’ television if a John Force Racing Funny Car wins the race.

The promotion has also expanded above BrandSource’s core business this season was with the addition of Ford Racing. Already a John Force Racing team partner, Ford Racing has joined the promotion by adding the BrandSource/Ford Racing Sweepstakes and its Grand Prize, a Mustang GT Coupe with Ford Racing Performance Packs. BrandSource will collect entries for the Sweepstakes at races, on-line at www.brandsource.com, as well as in BrandSource dealer locations in the coming weeks.

SEATTLE RACE WINNER!

BRISTOL RACE WINNER!

POMONA RACE WINNER!

Hight’s Win Puts Mitsubishi TV in Fan’s Hands

(POMONA) --- When Robert Hight and his Auto Club Ford Mustang took the win light over Cruz Pedregon to capture the 48th annual CARQUEST Auto Parts Winternationals title in Pomona, Maria Stevens of Montclair, Calif., was also a big winner as part of the BrandSource “Win with Force” promotion. At sixteen select events during the 2008 POWERade Drag Racing Series when any one of the four John Force Racing Funny Cars or his A Fuel Dragster, wins the event one lucky winner will walk away with a 65” Mitsubishi television.

“Being in the winner’s circle and winning the Mitsubishi television is amazing. I feel like I need to pinch myself,” said an excited Stevens. “I have never on anything like this before. I signed up today at the urging of my friend. I am a fan of John Force Racing, Robert Hight, and all of it. This is my fourth time to the Winternationals and I’ve also been to the Auto Club Finals.”

This season fans will have even more reasons to cheer on John Force and his Funny Car teammates; Ashley Force, Robert Hight, and Mike Neff, as well as Alcohol Dragster competitors Brittany and Courtney Force since in addition to the Mitsubishi TV prize, Whirlpool, has joined in to strengthen the promotion. Whirlpool will give away a Washer & Dryer set if one of the John Force Racing team cars ends up Qualified #1 for the overall event. The Whirlpool prize will be announced at the end of the day on Saturday qualifying. Fans will have to sit back on Sunday and watch the races unfold to see if a member of the John Force Racing team wins in order for the Mitsubishi TV to be given away.

The next opportunity to participate in the “Win with Force” BrandSource promotion will be: February 22-24, at the 24th annual Checker Schuck's Kragen NHRA Nationals in Phoenix.